Instagram Stories Hacks for Boosting Your Business

You know Instagram Stories is where it’s at these days. The temporary yet engaging stories feature is an incredible tool for connecting with your audience and promoting your business. But are you using Stories to their full potential? You could miss valuable opportunities to boost brand awareness and drive sales if you’re not leveraging some of these hacks. 

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The good news is, even if you’re an Instagram Stories Hack, these tricks are easy to pick up. Implement these tips and watch as your views and engagement climb. Your followers will be hooked on your content in no time.

Create Engaging Stories to Build Your Brand

Want to boost your business on Instagram Stories? Start by creating stories that engage your followers and build your brand.

  • Share behind-the-scenes footage of your business. Give followers a glimpse into your workspace or team. People love feeling like insiders.
  • Run polls or ask questions to spark discussions. Engage with everyone who responds. Interacting with followers makes them feel valued and builds loyalty.
  • Post tutorials or “how-to” stories. Teach your followers skills related to your industry or product. Advantageous content positions you as an expert and authority.
  • Share curated user-generated content. Repost stories from followers featuring your product or business. It’s social proof that builds trust in your brand.
  • Use fun effects and filters. Play around with different creative tools to bring extra flair to your stories. Results keep things exciting and on-brand.

With regular, value-packed stories, you’ll boost brand awareness, gain new followers, drive traffic, and ultimately increase sales. So start engaging your audience through Instagram Stories today! Success is just a story away.

Use Instagram Stories Stickers and Features to Increase Views

Want to boost views and engagement on your Instagram Stories? Take advantage of the built-in features.

  • Add stickers like polls, questions, location tags, and mentions. People love interacting with stickers, and it keeps them watching.
  • Use emoji slider stickers to get quick feedback. Ask followers to rate something from 1 to 5 and see the results roll in.
  • Tag other businesses and influencers. Cross-promotion is critical, and they may re-share your Story with their followers.
  • Add swipe-up links to drive traffic to your website or latest blog post. You get access to this handy feature once you have over 10K followers.
  • Play around with drawing tools, text styles, and filters. Get creative – your followers will appreciate the visual variety.
  • Save your stories to your profile grid as story highlights. This gives new followers a glimpse into your brand personality and what you offer.

With simple tricks, you’ll boost views, build your following, and keep people engaged with your brand on Instagram Stories. Take the time to explore all the options – the possibilities are endless!

Post Behind-the-Scenes Content to Connect With Your Audience

Share Behind-the-Scenes

Giving your followers a glimpse behind the curtain is a great way to form connections. Post casual stories showing how you prepare for a photo shoot, film a new product video, or pull an order together.

  • Film yourself checking proofs for an upcoming ad campaign or reviewing product samples. Your audience will appreciate seeing the care and effort that goes into your business.
  • Take your followers on a quick tour of your office or workspace. Share details about how your team comes together to keep things running. These kinds of personal insights help to humanize your brand.
  • Don’t be afraid to show bloopers or things that go awry. Your followers will relate to the imperfect moments and see your ability to laugh at yourself. Just keep things lighthearted and avoid oversharing.

Using Instagram Stories in this way helps to build rapport and trust with your followers. When they understand the hard work and passion behind your business, they’ll become more loyal and engaged customers. Instagram Stories Hack, Authentic, behind-the-scenes content is a win-win for you and your audience.

Team up With Powerhouses to Arrive at New Likely Clients

Collaborating with influencers in your niche is a great way to reach new potential customers on Instagram Stories. ###Find influencers with an engaged following of your target audience and reach out to see if they’d be interested in collaborating.

You could offer to:

  • Send them free products to feature in their Stories. Instagram Stories Hack, In exchange, ask them to tag your brand and include a discount code for their followers.
  • Invite them to take over your Story for a day. Give them free rein to share content about your brand and product. Their followers will get an authentic look at your brand through the influencer they trust.
  • Co-create an interactive Story together. For example, you could share a boomerang of your product in action and ask followers to vote on something in the next Story. Engaging their audience is a great way to cross-promote to potential new customers.

Collaborating with influencers allows you to tap into their established audience and credibility. Even if only a tiny percentage of their followers engage with your brand, that can equate to many new impressions and traffic for a small business. 

 

With a little trial and error, you’ll find influencers that are a great match and drive the most value for your Instagram Stories marketing.

Drive Traffic to Your Website or Latest Blog Post

Link to Your Latest Content

Promote your newest blog post or video by linking to it in your Story. Upload a photo or short video clip related to the content, then swipe up to add a link. Instagram Stories Hack, Tell your followers something like:

  • This is an easy way to increase traffic to your site and boost views and engagement on your latest content.
  • Keep the message short and enticing. Give people a reason why they should tap to learn more.
  • You can also add a link to your bio for people to access anytime. Update it whenever you have something new to share.

Tease New Products or Services

If you have an exciting new offering coming soon, use Stories to build hype. Share some sneak peeks, behind-the-scenes clips or teasers of what’s to come.

For example, “We’ve been working on something big…swipe up for a sneak peek!” or “Only two more days until the big reveal! Any guesses what’s coming?”

  • This creates a sense of excitement and urgency, especially if you add a countdown to the launch date.
  • Follow up by linking to where people can get all the details, like your website or email list signup.
  • Stories are the perfect format for sharing quick teasers and building anticipation. Your followers eagerly await to swipe up and see what you have in store!

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